WATCH: Taylor Swift files to trademark voice, image amid AI misuse
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Taylor Swift is proactively moving to ensure her voice and likeness are protected from deepfakes and other AI misuse.
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NBC's Liz Kreutz reports for TODAY.
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Taylor Swift is taking new steps to protect her voice and likeness from AI misuse.
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The singer is filing three new trademark applications after her likeness has been used without permission for numerous AI fakes.
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